The Apropos 4E Framework For Excellence

All our actions and decisions are guided by this framework. This framework drives us to excel in everything that we do.

Enablement

It is the process of providing revenue-generating teams with the information, content, and tools needed to increase the effectiveness and efficiency of customer acquisition and growth.

Empowerment

Empowerment refers to the degree of autonomy and self-determination in our people. This enables them to represent their interests in a responsible and self-determined way, acting on their own authority. It is the process of becoming stronger and more confident.

Efficiency

Efficiency means performing activities with minimum wastage of resources. In other words, optimum utilization of resources. Being efficient in our day-to-day operations helps us improve productivity, and eliminate time-consuming admin tasks.

Effectiveness

At Apropos organizational effectiveness refers to how, as an organization, we have achieved full self-awareness due to: top management setting well-defined goals for employees and outlining ways to efficiently execute those goals. It also underlines Management implementing clear decision-making processes and communication pipelines.

Extraction

Empowerment refers to the degree of autonomy and self-determination in our people. This enables them to represent their interests in a responsible and self-determined way, acting on their own authority. It is the process of becoming stronger and more confident.